HomeAnswers
Straight answers, before you talk to anyone
The questions people actually ask us about AI automation, CRM setup and what it all costs. No sales language, no invented numbers. If the answer is "it depends", we say what it depends on.
Which service fits the problem you have?
Most people arrive describing a symptom rather than a service. This is how those symptoms map to the work.
| What you are experiencing | What usually fixes it |
|---|---|
| Enquiries go cold before anyone replies | AI Automation: instant, sensible replies day and night |
| Leads live in an inbox, a spreadsheet and someone's head | CRM Setup & Management: one pipeline everyone can see |
| The same data gets typed into two systems every day | Workflow Automation: the tools talk to each other instead |
| You need software that does not exist yet | AI Web & App Development: built AI-first, MVP to launch |
| Something automated broke and nobody noticed | Ongoing Maintenance: monitoring, fixes and reporting |
What it costs and how long it takes
How much does AI automation cost?
We quote per project, because the honest answer depends on how many steps you want automated and how many systems have to talk to each other. A single workflow, such as instant replies to new enquiries, costs far less than a rebuilt sales process across a CRM, a calendar and an invoicing tool.
We give you a fixed number after a free call rather than a range that turns out to be wrong. There is no long lock-in contract.
How long does it take to get started?
Most first automations are live within days rather than months. We deliberately start with one workflow that removes a real bottleneck, prove it works, then build outward from there.
A full CRM build with data migration takes longer, and we tell you that up front rather than after you have signed.
How quickly do you reply to an enquiry?
Within one business day, through the inquiry form. You can also book a free 20-minute call directly in our calendar if you would rather talk than type.
What the work actually involves
How does your fee relate to the software subscriptions?
They are separate, and it is worth being clear about it before anyone quotes you. Our fee covers designing, building and testing the automation. The software bills you directly: GoHighLevel, Zapier, Make and the rest all charge their own subscription in your name, on your card.
A third cost catches people out. Most of these platforms also meter usage, so text messages, phone minutes, email sends and AI steps are billed on top of the subscription. We tell you which plan a build is likely to need, and flag any workflow that will be expensive to run, before we build it rather than after the first invoice.
What is AI automation, in plain English?
AI automation means software that carries out the repetitive parts of your business without someone doing them by hand: answering an enquiry, qualifying it, booking it into a calendar, updating the CRM, chasing the follow-up.
The AI part is the judgement. It reads what a customer actually wrote and responds sensibly, instead of following a rigid script that breaks the moment someone phrases things differently. The AI Automation page covers what we build most often.
Which automation tools do you build with?
Zapier, Make and n8n, plus the native integrations a platform already provides. Zapier suits simple, reliable connections. Make handles branching logic and larger data volumes more comfortably. n8n suits teams that want to self-host or need custom code inside a workflow.
We pick per job rather than forcing every client onto whichever tool we happen to like. See Workflow Automation.
Do you offer marketing or run ads?
No. We do not run Facebook or Google ads, and we do not sell ad reporting. We build the automation and CRM systems that handle leads once they arrive.
Our sister company Hike Branding covers brand identity and creative work, and both companies share one team.
What happens after the build is finished?
Automations break when the tools around them change: an API updates, a pricing plan changes, a form field gets renamed. Our maintenance service monitors what we built, fixes it when something moves, and reports on how it is performing.
You are not left holding a system nobody in the building understands.
Choosing and running a CRM
What happens when the AI gets something wrong?
It will, occasionally, and any supplier who tells you otherwise is selling you something. The question worth asking is what the system does about it, and that is a design decision we make before writing anything.
We keep AI on the reading and drafting: understanding what an enquiry is about, pulling details out of a document, suggesting a reply. Anything irreversible stays deterministic or waits for a human. Money does not move, contracts do not go out, and nothing is sent to a customer on your behalf purely on a model's judgement.
Every workflow also has a path for failure, so when something breaks it raises its hand instead of failing silently. A wrong email nobody noticed for a fortnight costs more than an automation that stopped.
Which CRM do you recommend?
GoHighLevel is our first recommendation for small and mid-sized service businesses, because pipelines, email and SMS follow-up, calendars and forms arrive in one system instead of four subscriptions stitched together.
We also set up and manage HubSpot, Keap and ActiveCampaign. If you already run one of those well, we would rather improve it than move you off it. See CRM Setup & Management.
Do I have to switch to GoHighLevel?
No. Switching CRM is disruptive, and it is only worth doing when the current one is genuinely costing you leads.
We will tell you plainly on the free call whether moving is worth the upheaval, or whether the system you already pay for just needs configuring properly.
Can you move our existing data across?
Yes, that is part of a CRM build: contacts and history moved over, deduplicated and checked before anyone relies on them.
Migration is also the part most likely to surface problems that were hiding in the old system, which is why we check rather than assume.
What it is like to hire us
Can you build a website or an app as well?
Yes. We build custom web and mobile applications AI-first, from MVP through to launch, and we connect them to the CRM so enquiries do not sit unanswered in an inbox.
A site that looks good but loses leads is a cost, not an asset. See AI Web & App Development.
Who will actually be doing the work?
The same small team you speak to on the call. Satvik Infotech and Hike Branding share one team, so an enquiry to either reaches the same people.
You will not be handed to an account manager who forwards your messages to someone you never meet.
What do you need from us to start?
A description of the work that is eating your time, and access to the tools involved once the build starts. You do not need a specification, a budget figure or a technical brief to have the first conversation.
Most people arrive describing a symptom, such as enquiries going cold, and we work backwards from there.
Do we own what you build?
Yes, all of it. The accounts are in your name, the workflows live in your platforms, and the code, prompts and configuration are yours. If you stop working with us, nothing switches off and nothing has to be rebuilt from scratch.
This is worth asking any supplier, not just us. A build that only runs inside an agency's own account, under their subscription, is a dependency rather than an asset, and it is the most common way businesses end up unable to leave.
Still have a question we have not answered?
Ask our AI agent, bottom right of any page. It is a live demo of the kind of assistant we build, and it answers from the same information as this page. If it cannot help, the inquiry form reaches a person within one business day.
Ready for a straight answer about your own setup?
Tell us what is eating your time. We will map the fastest automation to fix it, and quote a fixed number.